39.00 NIS
SKU: 9780787943264
Availability: 1
John R Harbison
8 steps to successful strategic alliances--from the experts at Booz Allen & Hamilton Turn to any business section in any newspaper today and you?ll find no shortage of stories about high-profile international strategic alliances. Many are success stories. The majority, however, are not. Now, you can learn what separates the successes -- like those of Corning, Mazda, and Oracle -- from the failures. In Smart Alliances, the two senior consultants who made Booz-Allen & Hamilton the foremost authority on alliance strategy present eight practical steps any company can take to adopt the best practices of today?s alliance leaders and turn them to their own competitive advantage.
Publisher: Jossey-Bass
Year: 1998
Tags:
1998,
All Products,
Business and Finance,
Contemporary,
John R Harbison
