Your Online English Bookstore in Israel

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Model Behavior

21.00 NIS

Jay McInerney   "A Great Gatsby for the end of the century." -- The Baltimore SunJay McInerney's first novel, Bright Lights, Big City, helped bring about a revolution in contemporary...

The Invisible Computer

25.00 NIS

The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the SolutionDonald A NormanFrom "Science Finds, Industry Applies, Man Conforms" (motto of...

The Multitasking Myth: Handling Complexity in Real-World Operations

23.00 NIS

Loukia D LoukopoulosR Key DismukesImmanuel BarshiDespite growing concern with the effects of concurrent task demands on human performance, and research demonstrating that these demands are associated with vulnerability to error,...

Gödel, Escher, Bach: An Eternal Golden Braid

30.00 NIS

Douglas R HofstadterDouglas Hofstadter's book is concerned directly with the nature of “maps” or links between formal systems. However, according to Hofstadter, the formal system that underlies all mental activity...

Set Phasers on Stun: And Other True Tales of Design, Technology and Human Error

29.00 NIS

StevenCaseyA disturbing share of technological disasters are caused by incompatibilities between the way things are designed and the way people actually perceive, think, and act. Structurally sound aircraft plummet to...

Contextual Design: Defining Customer-Centered Systems

62.00 NIS

Hugh BeyerKaren HolzblattThis book introduces a customer-centered approach to business by showing how data gathered from people while they work can drive the definition of a product or process while...

Reinventing the Automobile

13.00 NIS

Reinventing the Automobile: Personal Urban Mobility for the 21st CenturyWilliam J MitchellChristopher E Borroni-BirdLawrence D BurnsThis book provides a long-overdue vision for a new automobile era. The cars we drive...
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The Law of Lines

32.00 NIS

Hye-Young Pyun From the Prize-Winning Author of The Hole, a Slow-Burning Thriller about Unseen Forces that Shape Us and Debts We Accumulate, in Life, in Death.Winner of several of Korea's top...
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Click: What Millions of People are Doing Online and Why It Matters

33.00 NIS

Bill Tancer What time of year do teenage girls search for prom dresses online? How does the quick adoption of technology affect business success (and how is that related to...
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The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race

30.00 NIS

Walter Isaacson A Best Book of 2021 by Bloomberg BusinessWeek , Time , and The Washington PostThe bestselling author of Leonardo da Vinci and Steve Jobs returns with a “compelling”...
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Tomorrow, and Tomorrow, and Tomorrow

42.00 NIS

Gabrielle Zevin This is not a romance, but it is about loveTwo kids meet in a hospital gaming room in 1987. One is visiting her sister, the other is recovering...
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Colossus: Bletchley Park's Greatest Secret

26.00 NIS

Paul Gannon In 1940, almost a year after the outbreak of the Second World War, Allied radio operators at an interception station in South London began picking up messages in...
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