Michael J BakerThis third edition of the best-selling Marketing Book has been extensively revised, updated and substantially extended. All the original chapters have been reviewed and many of them have...

Robert E KressGlobal management, technology and outsourcing company Accenture has achieved incredible results through the transformation of its IT function. It has doubled its revenues in ten years, significantly decreased...

Stephen James JoyceChanneling the attention and energy of a team has never been more challenging. IQ and EQ (emotional intelligence) are necessary but no longer sufficient to deal with the...

Dan ArielyWhy do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?Why does recalling the Ten Commandments reduce our tendency to lie, even...

Larry KahanerCompetitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The TopIn the first book designed for businesses of all sizes and managers at every...

Richard HytnerThe key to success lies in getting to the top. Right? Wrong.Not everyone can be in charge but, more importantly, not everyone should want to be. Richard Hytner, deputy...

Geoffrey A MooreEvery year, companies gamble away millions of dollars and countless hours of technical talent on doomed efforts to market technology products that are greeted with enthusiasm by a...

David B Yoffie and Michael A CusumanoThe authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of...

Spencer Johnson, MD"Yes" or "No," from the #1 New York Times bestselling author Spencer Johnson, presents a brilliant and practical system anyone can use to make better decisions, soon and...

Author: Michael Savage In this lively book, veteran tax attorney Michael Savage provides essential tax advice to small business owners, many of whom pay exorbitant tax fees for mistakes that...

James C FreundIf you've ever tried to make a deal, reach an agreement, close a sale, or negotiate in everyday business, Smart Negotiating shows you how to avoid the pitfalls...

Gary KarrassIn Negotiate to Close Gary Karrass teaches that the salesperson or business executive is in a stronger position than he or she may have thought and highlights the specific...