19.00 NIS
SKU: 9786708790290-01
Availability: 1
Howard Jonas
The score was David 1, Goliath 0, after Howard Jonas, an enterprising kid from the Bronx, had a bright idea that revolutionized international telecommunications, pioneered what is now an over a billion-dollar-a-year industry, successfully fought off AT&T's aggressive attempts to pull the plug on his operation--and then took his own start-up company public, to net over $100 million for himself. And it all began with a hot-dog stand outside a methadone clinic, as the author relates in this effervescent account of a self-made multimillionaire, a book that will teach, inspire, and entertain today's (and tomorrow's) entrepreneurs and just plain dreamers. Jonas's down-to-earth and highly opinionated approaches to business have made headlines and inform every page of this energetic autobiography. Jonas worked his way through Harvard (after the hot-dog enterprise) by selling Venus flytraps by mail order from his dorm room and saved enough to start a publishing business after graduation. This led him to develop a revolutionary system for inexpensive international phone calls--and right into the gunsights of AT&T. How he won this and other battles are lessons that everyone, from would-be entrepreneurs to top CEOs, should learn. Jonas is a terrific storyteller, full of wry wit and iconoclastic wisdom, and his book teaches you how to succeed at the business you love--and love the business you do.
First published January 1, 1998
Tags:
1998,
All Products,
Business and Finance,
Contemporary,
Nonfiction
